Three Tips for Fostering Emotional Connections with Customers

  1. Be the Attitude You Want Your Customers to Show – We all enjoy serving happy customers. You can help them act pleasant by showing them how. Aim your best smile and warmest attitude toward your customer. Optimism and joy are contagious.
  1. Never Let Customers Leave Disappointed – Even if you can’t always give customers what they want, you can always give them a great service experience. Find a way to help. And make sure they leave remembering your great smile and upbeat disposition.
  1. “The Answer is ‘Yes.’ Now, What’s Your Question? – this “we’ll figure out a way to do whatever you need” tells customers your organization has a “can do” attitude. Go out of your way to help. Show customers your pride. Try to never say “no” to customers unless their requests are inappropriate or unethical.


Tags: optimistic service, service experience, can do attitude


About Chip&John

Chip R. Bell and John R. Patterson are customer loyalty consultants and the authors of several best-selling books. Their newest book is "Wired and Dangerous: How Your Customers Have Changed and What to do About it."
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