Speed Limit: 23

What makes this speed limit sign so effective?  Because any typical number would just disappear into the scenario and never be noticed.  We are so patterned to see the usual, we now only notice if it is un-usual.  Just like customer service!

Customers today are bored with ho-hum, pretty good, nothing special service.  They want their service experience to have a green cherry on top!  As customers, we like surprise; we ignore bland.  And, finding innovative ways to make your service experience different from others is a key to building loyalty!  If you provide service of any kind to anyone (internal or external) you are a memory maker.  How can you create a great memory by changing your “speed limit?”

About Chip&John

Chip R. Bell and John R. Patterson are customer loyalty consultants and the authors of several best-selling books. Their newest book is "Wired and Dangerous: How Your Customers Have Changed and What to do About it."
This entry was posted in Customer Expectations, Customer Experience, Service Magic and tagged , . Bookmark the permalink.

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