Service Star or Service Planet

Sooner or later the skies become a big topic of conversation with a child   A long look coupled with a detailed conversation takes the mentoring dialogue to the really big deal part:  Why do some lights twinkle and some do not; why do some seem tiny; some seem large?  On the other side of this discussion is the fact that some planets are cold; some stars are hot.

After one such granddaddy conversation, a granddaughter’s affirmative declaration is made:  “I want to be a star.”  Planets reflect; stars burn.  Planets are masses of matter; stars are masses of energy.  There is a big difference…especially, when it comes to attitude.

Walking through the shopping mall with that same granddaughter cleverly elicited a new grading system. “She’s a planet; he’s a star.  He’s a cold planet; she’s a hot star.”  Kids know!  They always know the difference between a passionate service person burning up the sky with their passion and enthusiasm to serve.  They can also spot a cold planet—just going through the motions while stoically waiting on quitting time.  Would your customers assess you as a bright star or a cold planet?

About Chip&John

Chip R. Bell and John R. Patterson are customer loyalty consultants and the authors of several best-selling books. Their newest book is "Wired and Dangerous: How Your Customers Have Changed and What to do About it."
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