Category Archives: Customer Expectations

“Lights Out” Customer Service

The dance competition was going great!  Little girls (and a few boys) had traveled with their cheerleaders, coaches, and parents to hear the ultimately pronouncement, “And, the winner of first place in the lyrical 7-9 year olds category, a high … Continue reading

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Customer Experience as a Story

I once had a wonderful colleague whom I worked with as a co-facilitator of workshops with senior leaders.   He was a very bright and confident presenter who could lead a spirited discussion with the most challenging participant.  He also loved … Continue reading

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Customers Love “Four-Way Stops”

Four-way stops are exercises in decorum without supervision!  Every driver knows the rules about who goes next and who has the right of way should turns be involved.  There is no traffic light or police officer to ride herd over … Continue reading

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Are You Your Customer’s Jailer?

Growing up on a cattle farm is a chance to see both the promise and perils of freedom.  For months cows leisurely graze, sleep in the shade, and drink water from a nearby pond.  In the winter when there is … Continue reading

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Create a Lake Lure Experience

We checked into the Lake Lure Inn.  Built in 1927, the antique North Carolina hotel served as command central for the making of the movie Dirty Dancing.  You now can stay in the Patrick Swayze Suite or the Jennifer Grey … Continue reading

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It’s Not Meant for You

The Super Bowl ads are a large part of the annual event’s appeal.  It seems like the occasion sports more advertising creativity than any other occasion.  Who can forget the elegance of the Budweiser Clydesdale horses galloping in sync with … Continue reading

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Liposuction Service: The Problem with the Pursuit of Shortcuts

January is dieting month.  Those holiday parties and giant, pull-out-all-the stops meals can add unwanted pounds.  Who could pass up trying that casserole?  As good as the eggnog and fruit cake were, you could not escape their propensity for turning … Continue reading

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Treating Old Customers like a New Puppy

When kids plead their parents for a new puppy it generally comes with plans and promises to take great care of it.  “I promise I will walk it, feed it, clean up after it, etc.”  Parents finally relent and the … Continue reading

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Serving Eagles

An eagle got the neighbors talking.  My backyard fronts a large lake with a cove wrapping around each side of the lot.  Peering out the side window early one morning, we spotted a giant American eagle struggling to get out … Continue reading

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The Power of Optimism

Warning…proud papa ahead!  My son, Bilijack Bell, was just named the 2012 Atlanta realtor of the year by the Atlanta Commercial Board of Realtors.  He obviously takes after his mother!  The Atlanta Business Chronicle did a feature article about him.  … Continue reading

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